Hollywood will have to navigate a world in which consumers are increasingly choosing to spend more of their time with creator-driven entertainment and social platforms rather than premium content.
That is a key takeaway from Deloitte‘s 19th annual digital media trends survey, which asks consumers about their media and entertainment preferences.
The survey finds that 56 percent of Gen Zs and 43 percent of millennials surveyed find social media content “more relevant than traditional TV shows and movies,” and roughly half feel a stronger personal connection to social media creators than to TV personalities or actors.
Apple utestängda från rättegången mot Google – 20 miljarders avtal i fara
Apple är utestängda från rättegången mot Google. En dom från DC Circuit...