YouTube has clarified its rules on hate speech to enable video-makers to know whoch content it considers to be ”advertiser-friendly”.In a blog post, the video-sharing website said it would not allow adverts to appear alongside ”hateful” or discriminatory content.YouTube said it was making the changes to ”address advertiser concerns around where their advertisements are placed”.But some bloggers say the rules are too strict and will affect their income.In August, many YouTube stars complained that their videos had been flagged as ”not advertiser-friendly” and were no longer earning ad revenue.The latest announcement clarifies in detail the type of content that will not be able to earn money on the website.It describes ”hateful” content as any video that promotes discrimination or ”disparages or humiliates” people on the basis of their race, ethnicity, nationality, religion, disability, age, veteran status, sexual orientation, gender identity, or ”other characteristic associated with systematic discrimination”.The website will also refuse to place ads next to videos using ”gratuitously disrespectful language that shames or insults an individual or group”.
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